Facebook is banning posts that deny or distort the Holocaust and will start directing people to authoritative sources if they search for information about the Nazi genocide.
Facebook CEO Mark Zuckerberg announced the new policy Monday, the latest attempt by the company to take action against conspiracy theories and misinformation ahead of the U.S. presidential election three weeks away.
The decision comes amid a push by Holocaust survivors around the world who lent their voices to a campaign targeting Zuckerberg beginning this summer, urging him to take action to remove Holocaust denial posts from the social media site.
Coordinated by the Conference on Jewish Material Claims Against Germany, the #NoDenyingIt campaign used Facebook itself to make the survivors' entreaties to Zuckerberg heard, posting one video per day urging him to remove Holocaust-denying groups, pages and posts as hate speech.
The testimonials coincided with an advertising boycott by companies pushing Facebook into taking a stronger stand against various forms of hate speech and extremism around the world.
Facebook said Monday that the new policy “is supported by the well-documented rise in anti-Semitism globally and the alarming level of ignorance about the Holocaust, especially among young people.” Surveys have shown some younger Americans believe the Holocaust was a myth or has been exaggerated.