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Woman dies after '30 hours of working and still going strooong' tweet
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Woman dies after '30 hours of working and still going strooong' tweet

Woman dies after '30 hours of working and still going strooong' tweet
Photo Credit: Wikipedia
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Woman dies after '30 hours of working and still going strooong' tweet

The young woman named Mita Diran was a copywriter for ad agency Young & Rubicam. 

 She typically worked long hours and sent multiple twitter messages about that topic.

On Saturday she tweeted "30 hours of working and still going strooong."

It would be the last message she ever sent.

Shortly after the tweet Diran had heart failure and went into a coma.

She died the next day.

Buzzfeed reports Diran’s father blamed her death on "too much Kratingdaeng.” Kratingdaeng is "Thai Red Bull," also known as the original Red Bull.

Diran’s father went on to say the drink “attacks her heart."

The Indonesian woman had worked for the company since May of 2012 and many of her social media posts were about the marathon hours she compiled.

Gawker reports points out this is the second death of an ad-agency worker in the past few months.

Earlier this year 24-year-old Li Yuan died after spending a month working from morning until at least 11pm.

The young man finally fell dead at his desk at Ogilvy & Mather in China.

More here.

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