A closer look at packaging of food and the public understanding of same finds that nearly 40% of food thrown away is still safe to eat.
The research says the “sell by” date is the culprit and now one business wants to put an end to it.
Doug Rauch said his stores, called the Daily Table will take food past the sell by date but still safe to eat and make it available to areas considered underserved by grocery stores.
"It's the idea about how to bring affordable nutrition to the underserved in our cities," said the former president of Trader Joe’s.
Rauch claims the greatest portion of the food would be things grocery stores would throw away because the label says it’s out of date or it looks unattractive.
He called the Daily Table "kind of a hybrid between a grocery store and a restaurant."
The business will “take this food in, prep it, cook it, what I call speed-scratch cooking. But the idea is to offer this at prices that compete with fast food."